On Monday, July 28, 2025, the opening ceremony of the 11th edition of the National SME Promotion Days (JNPPME) was held at the Palais des Congrès of the Sofitel Hotel Ivoire in Abidjan.

This edition, themed “Technological Innovation, Digital Transformation, and Women’s and Youth Entrepreneurship,” brought together many stakeholders from the private sector, public institutions, and technical partners to discuss the major challenges of inclusive SME growth.

The ceremony was attended by several dignitaries, including Dr. Robert Beugré MAMBE, Prime Minister, Head of Government, Minister of Sports and Living Environment of Côte d’Ivoire, Dr. Souleymane DIARRASSOUBA, Minister of Trade and Industry, Mr. Mamadou TOURE, Minister of Youth Promotion, Professional Integration and Civic Service, as well as Dr. Kanigui OUATTARA, Chairman of the Board of Directors of FIPME, and Dr. Kaladji FADIGA, Director General of the Côte d’Ivoire Export Agency.

During the discussions, the Agence Côte d’Ivoire Export presented its export support mechanisms, talked with visitors at its stand, and strengthened synergies with structures supporting innovation and digitalization in SMEs.

See you tomorrow for the next round of meetings and panels dedicated to technological innovation, digital transformation, and female and youth entrepreneurship.